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Choosing Instinct over Logic

Last month, I launched my 6th year of my Elevate Mastermind Group to a waitlist of over 400 women. I posted about it on social media. I read beautiful applications, made acceptance calls and watched deposits roll in. Three days later, I woke up feeling like shit. Like super sick, but beyond that — there was pit of dread lodged in my stomach that I couldn’t ignore and burning tears behind my eyes. Something was wrong, and as much as…

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3 Beliefs Standing Between You + Your Dream Life

If you open the doors of my art closet, you’ll see every old vision board I’ve ever made taped to the walls.

​Since I’ve been in California these past 6 years, the personal inspiration pics have been full of babies on the beach, adult picnics with mason jars of rosé, outdoor living rooms, and yoga/surfing/taco shack/Highway One adventures.

Yup, I’m pretty much a walking cliché…

​The career inspiration pics have stayed consistent since I started Stratejoy back in 2009 — stages I want to speak on, retreats I want to lead, mentors I want to learn from, writing spaces tucked away in various glorious lady offices and continually growing Tribe goals.

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One Simple Question

I recently had my first major breakdown since I decided to embark on the journey of being an entrepreneur. I didn’t think it would be easy to strike out on my own, but I never thought it would be so stressful. Here’s how it unrolled.  I started to realize that I was annoyed at everything. At the barista who was taking her sweet time to give me my latte to start another day. At the person driving at turtle speed in…

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Take Your Time

College has made me forget that it’s okay to be yourself. My first year of college took my already existing struggles and blew them up ten fold. College has the ability to dangle my shy confidence and my dreams, right in front of my face. Every. Damn. Day. College has made me feel like my dreams are silly and are not worth pursuing. I’ve always been the one to compare myself to others and weigh my own accomplishments against my…

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Lynn Spiro

Who are you sister? Tell us a little bit about yourself. My name is Lynn Spiro, I am the owner/founder of the website Better Ask Your Mom, and mother of the most wonderful 6 month old baby girl. Pre-baby I was working in Chicago as a child life specialist. I currently live in pure Michigan with my husband, daughter, 2 cats and 2 dogs. My super power is the ability to speak to children in a way that they can understand,…

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Merica Kahn

Who are you, girl? Give us the basics. Name: Merica Kahn Location: Jersey City Who do you live with? My boyfriend What do you do for money in the real world? I work in fashion production on a design team in New York City. What are your super powers? Animal enthusiast, fashion connoisseur, and organized self-motivating workaholic OK, we want more. Rapid fire style! Morning Drink: Green tea with honey Indulgence: Ice cream and anything cheese related Lusting After: Travel blogs Spirit Animal: Monkey Head Space:…

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Jessie Harrold

Who are you, sister?  Tell us a little about yourself. Hi!  I’m Jessie Harrold, and I hail from Halifax, Nova Scotia, a small city nestled on the Atlantic Coast of Canada.  I live with my husband and my two a-mazing (-ly crazy) kids, Ada and Max, and our dog Roxy. I am a coach, doula, adventurer, and writer.  My superpower, and my life’s work, is to support women who are going through transformative experiences – whether they are birthing a baby,…

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Kelly Botham

Who are you, sister? Tell us a little about yourself. My name is Kelly Botham also known as Kelbo, Kelly Bo Belly, Bo Bells and my favorite name, Mama. I am 36 years-old, youngest of 5 kids and was born and raised in Las Vegas, Nevada with a few years in Germany when I was very small. (My Dad was in the Air Force.) Then I moved to Seattle for college and stayed until I met my British husband. Since…

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Erin McBride

Who are you sister? Tell us a little about yourself. Hello Stratejoy tribe sisters! My name is Erin and I am a Nashville transplant living in Jacksonville, Florida with my husband and two babies (who are dogs, ahem). As a tree hugging nature and wildlife lover, I adore North Florida for its mild winters and summers made for water sports, not to mention its unique natural beauty even if it is a far cry from the verdant hills I grew…

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The Truths That Only Family Can Tell

I spent two and a half weeks with my family nestled deep in the Rocky Mountains of Colorado while my dad was dying. I rarely spend more than a weekend with my family. I love them and we often have a good time together but my visits are short.

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Joy Despite the Obstacles, Road Trip Dreams and the Single Best Thing That Ever Happened

Who are you, sister? Tell us a little about yourself. I’m Stephanie Shar and I’m a small business owner and entrepreneur. People are my passion. I believe that my purpose in life is to encourage and empower other women to follow their dreams. My mission is to make the world a more positive place by helping women serve boldly, live loudly, and love themselves. I recently moved back to the tiny Michigan farm town I was raised in after living…

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Not Perfect, Still Amazing

The fact is, no one is perfect – but we’re all amazing in our own ways. We just need to be willing to see both sides in ourselves and other people.

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A Flower-Loving Funny Girl On Her Favorite Journey with a Full Heart

If you don’t want to do it, don’t do it. Life is too short to spend your time doing things that don’t fuel your fire.

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A Dedicated Teacher Embracing Messiness, Kindness and Creativity

Success is finding joy along the way. Success isn’t always a destination, sometimes it’s the lessons and people you meet along the way.

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A Stratejoy Boss Lady Savoring Mountain Views and Lit Up By Loud Laughter

I’m Lauren Caselli, aka Mama M, the organizer and behind-the-scenes lady-with-a-clipboard for Stratejoy Summer Camp. I’m an event planner, marketer, strategist, sponsor guru, and all out event-lover.

I live in Bozeman, MT and work with clients all over the world. I rarely stay put, but when I do, I like to hike, bike around town, camp, and eat my weight in fancy Japanese ramen.

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Self Care vs. Self Comfort: Which Do You Really Need?

If you’ve been sliding into the land of distraction, numbness, excessive soothing at the expense of your values, there’s no point in beating yourself up.

Practice some self compassion and let today be the “reset” button. If the comfort has been gaining crazy momentum, make a different choice now. Today. Tonight.

I know you can do it.

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An Artist Spreading Joy, Unleashing Her Inner Child, and Searching for IPA Perfection

I think by showing up and being who I am 100% of the time that it will help other people to do the same. I believe that if we can take off our masks and be vulnerable and real and share our authentic selves fully that the world would be a better place.

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Breaking Down Failure and Building Up Grace

I’m learning how to let the past be the past while recognizing that it has shaped how I exist in the present. Having grace for the me I used to be. Forgiving myself for not knowing the things that I didn’t know when I didn’t know them.

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Digging the Way Out, Learning Joy and Finding the Inner Superhero

I’ve started to realize that I’m an artist and a musician and that’s the kind of art that I make – the kind of art that pulls you open, or pulls you near, or brings you back to life with breath. Life pulls life and in order to find what I want, I’ve got to give everything I am.

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My Escape From Low Security Prison

I began the search by asking a simple question: What is security? Security is knowing that, no matter what, I am okay, I am loved, I am enough.

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Compliments, Turn Ons and Stolen Kisses, In That Order

I love my childlike, playful nature – I am still so in awe of the beauty of the world, of the people who live in it and of their stories. My heart is full of compassion for others and I always look for ways to help. I have a passion for life and want to learn everything about everything and I can always find the humor in it all.

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The Truth About Anxiety and the Lie It Tells

There are times when my worries are minor and probably like what most people have: that ticker tape running in the bottom of your head reminding you what not to forget at the grocery store; the voice that stresses over money and work frustrations.

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A Queen Reveals Her Magical Success Formula and a Mission to Change This World

I feel successful on a daily basis when I show up fully, keep my promises to myself and others, and try my hardest. I’m honestly happy with my life as it is and lit up by the future I’m working towards, and that feels very much like success to me.

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A Proud Introvert on Wanderlust and Defining Success

I love my independence and my positive outlook on life. My independence is paramount to me…I have this deep need to be able to take care of myself. I even have my own set of power tools and I know how to use them! I know that no matter what life throws at me I can handle it and I love that about myself.

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Increasing Your Daily Pleasure

I chose Pleasure as my guiding word for the year because I was craving something that felt the opposite of hustle. The opposite of focus and drive and the pressure of shoulding myself to achieve more, more, more. As someone who doesn’t shy away from hard work, big ambition and buckling down to “get shit done” — pleasure felt a very soft and scary word to declare. I was nervous to share with the world that I wanted to explore ways…

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Joy as Success, Believing Her Own Big Magic and a Sexy Compliment

In my personal heaven, I wake up every morning, in my comfy bed with a smile and look forward to getting out of bed and doing my job; which has become a complete focus on my artwork. I live with the man I love in our home that we own with our cat. I have my own art studio in the beautiful backyard that I work in every day creating my jewelry and other things. I create my own hours and am able to schedule time for wonderful vacations and gatherings with friends and family. Each day I am grateful for what I have.

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The Heart Wants What it Wants

I am reconnected to the truth that I don’t need anyone else to validate my dream. Just because it’s not possible for someone else doesn’t mean it’s not possible for me.

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Why Camp? Freedom to Be Silly, and Granting Our Own Wishes

It’s time for me to get away. From the hectic and busy life that leaves me feeling like I hardly have time to breathe. From the day-to-day responsibilities of being a mother, wife and employee. To have a chance to get in touch with myself,for once in my life, away from family and distractions. And for the morning sessions. The quiet reflecting time. The morning runs. The high-ropes course. Diving into the lake. Happy hour, campfires and the freedom to be…

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A Heart So Full, Mind-Blowing Advice and a Perfect Love Story

Success for me is measured in memories and relationships rather than things. I’m not a “things” person so I love my people, my tribe, and I love them hard. They are what matters. They are my success, so success is having a rock solid group of friends and family that we can call our tribe. And success to me is having someone to share my life with, a partner to support and be supported by.

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Why Camp? The Little Voice Inside, Finding Our Own Joy and the Heart of a Willow Tree

Even though it took me until the last minute to pull the trigger, and despite the bits that make me anxious, I am coming to camp because I need it. For myself. For my heart.

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A More Compassionate World

This is what I really want for you to know: you do not need to sacrifice yourself in order to make a difference. You can live a life that’s infused with joy, gratitude, community, and play. This does not make you less worthy.

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Expansive Reality, Overflowing Creativity and a Hot Poetry Obsession

I feel that I would be a different person entirely today if I had spent nearly half as much time loving myself for who I have always been instead of hating myself for it.

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Practicing Joy in a Messy World

While happiness is dependent on external circumstances (and thus wildly out of our control in many ways), joy is a way of deliberately engaging with life.

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Wide Open Heart Space, Savoring the View and What We Wish We’d Said

Success to me isn’t something that can be measured in dollars, quantity or material possessions. Success is a feeling. It’s getting to a point in your life where you’re living for you, with your heart as your guide. Being able to follow your passions and do the things that make you happy. Living TRUE to yourself.

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One Woman’s Search for Meaning

I clearly remember the day, walking home after middle school. I was rounding the rock that marked “smoker’s corner” where all the “bad kids” would gather and show their rebellion by smoking cigarettes. I was alone though, no one else was nearby when I had the strangest thought. It was a good day. I was happy.

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An Empathetic Introvert Beautifully Combining Self-Love and Self-Improvement

I have learned (and am still learning) that sometimes the very things that you believe to be the “worst” parts of you are those facets that become what you love most. I have always been a sensitive dreamer. I would be affected by situations and lash out in negative ways and then beat myself for ‘Feeling’. I now know that all of this means that I am an empath who feels very deeply. So deeply, in fact, that it often equates to physical pain. And you know what? I LOVE THIS ABOUT MYSELF.

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The Choice Nobody is Talking About

I’ve spent many a sleepless night wondering if I’m defective. Wondering if I’m a selfish, miserable shrew. I feel like I know pure joy, pure love, but everyone keeps informing me that I’ll never know because I’m not a mom.

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Permission to Take Ownership, Opening a B&B and Embracing the Mess

I never realized how much I was longing to take ownership of my life and how long I was waiting for permission to do so! It’s scary to assume responsibility for my career, my desires, my mistakes, my marriage, my body, and my decisions. But it’s a lot less stressful than being on the fence about every little thing. So I’m trying this new thing where, if my presence is required, I go all in. I’m still not a big fan of risk. But I’m not a big fan of stunting my own growth and maturity, either.

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7 Lessons We Can Learn From Going into the Wilderness

When you’re walking for six hours in a day, you’re granted the luxury of precious time to think. And I had a lot of thinkin’ to do – about my health as of late, about how I want my career to move forward, the habits in my life that contribute to my wellness (and lack thereof), about what I want the next steps to be in my relationship, about what I’m sorry for and who deserves an apology, about self-worth and confidence and integrity and motivation.

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An Original Stratejoy Junkie, Beagle Puppies in Heaven and Not Knowing What’s Next

I found Stratejoy during a time of transition back in 2008 or so. I did the original, original Joy Equation course and when Molly was planning a fantastic and open-ended road trip around America, she and I worked together to host a workshop in Portland, Maine, where I was living. When she and Ken rolled up to my house in their Stratejoy-branded camper, well, it was a lovefest all around. We had a fab weekend making soup and doing yoga and I loved showing off Maine to a couple of newcomers. While I live halfway around the world now, I’m a tribe sister at heart spread Stratejoy’s message on this side of the pond!

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Embodying the Wild Wanderer and the Safety of Home

I worried I was one of those people who always wanted what she didn’t have and that I would constantly be chasing something other than what I had in front of me.

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Goal Hangovers, The Three-Way Balance and Librarian Fantasies

One day I was sitting in my fancy corporate cubicle about to cry and googled “Life Coach Seattle.” Guess who popped up – Miss Molly Mahar of course! That was 2012, when I took one of Molly’s courses which led me into the personal development/online business world. Fast forward to today, I quit the corporate gig and do the work I love that fits into my ideal lifestyle. It gives me the opportunity to help people and gives me the flexibility that I craved for my life.

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The Four Kinds of People You Need in Your Life

Who’s got your back? How do you learn, question, absorb, and teach all the inspiration and advice that flows through life? How do we narrow down the crazy influx of information we’re exposed to everyday? When it comes to enriching our lives, understanding who makes up our community and how their unique role supports us is so important. Understanding your own Ladder of Support Makes sure you’ve got the right people on your team Helps you identify the specific people…

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Two Truths Butting Heads and Finally, A Choice

For the last few years, every time I’ve gotten on a plane to fly away from my family, my heart aches. I am almost 30 years old, but I still find myself tearing up while I wait in the security line to fly back to California after Thanksgiving, Winter Break and Fourth of July weekend, knowing it will be months before the whole Brown clan is back together again and longing for just a few more days of drinking wine, playing cards, and watching TV with my favorite people. The truth is, I really love my family and desperately want to live closer to them.

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A Lit Up Life List, Rediscovering Crafting and Never Following the Recipe

So I have a note in Evernote called “life list” that I haven’t updated since 2011. Wow is it cool to look back at that. Some things are old hat now. Have a baby? Been there, done that. Three things that are still sparking as awesome must dos are: Own a home, develop a taste for wine and see the Northern Lights.

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Let Your Frustration Be Your Fuel

Maybe you’ve been there. If you’re like me, you know you’re on the right track, you know you’re evolving and growing and moving towards that teeny light you can see at the end of the tunnel, but you also aren’t loving the journey.

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Becoming Meredith Grey, Romantic Running and Finding a Sanity Anchor

Who are you, sister? Tell us a little about yourself. Hola! Im Sonia. I’m from the Caribbean island of Puerto Rico. I’m a pediatrician with 90 percent of my work in a private practice and the other 10 percent in the Pediatrics ER.  I’m a daughter whose dad is my guardian angel and my tree of life. My mom is my “person” and I am her little butterfly.   I am friend whose tribe is my support system both offline and online….

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Pie-Making Superpowers, Admirable Women and Learning to Take No Bullshit

Who are you, sister? Tell us a little about yourself. Hi! I’m Leslie from Toronto, Ontario where I live with my other half of 16 years, Niall, in an awesome high-rise apartment with views of Riverdale Park, the CN Tower and Lake Ontario. In the real world I’m a professional organizer and owner of my revived company called Your Fairy Godmover, which is a full service professional organizing, move coordinating and positive change facilitation company. So, as well as literally packing…

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2 Ways To Embrace Your Imperfections

Sometimes it’s still hard for me to unhook from the mistaken beliefs of “perfection” that once raged loudly inside my mind.  Perfect weight… “If I lose these 30 pounds I gained in college, then I’ll be attractive again and thus, dateable. And then I’ll be happy.” Perfect job… “If I get a promotion to manager, then I’ll be respected at work. And then I’ll be happy.” Perfect lifestyle… “If I start my own business and make as much money as I did in my day job, then…

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A Veteran’s Thoughts on Impermanence, Reflection and Weenie Dogs

Practicing joy is a skill, a mindset, and a way of looking at the world that keeps me from getting lost in the hurt, fear, and ugliness that are so often shoved in my face in today’s media culture. It’s the anchor to not giving up.

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The Parallel Journey of Obstacle and Renewal

I wasn’t able to respond, so I just sat there and let myself cry. I was embarrassed to be this emotional. I was relieved that he understood.

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Thinking About The Food, Relocating To France and Rocking Dreads

Who are you, sister? Tell us a little about yourself. I’m Gaia and I currently live in Copenhagen, Denmark with my two roomies. I’m an actor – I think I was born that way. I’ve always been an entertainer and a storyteller. Hell, my mom always says that when she would put baby Gaia down for a nap, I would spend a lot of time making noises, as if I was in a hurry to learn how to speak, so I could…

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